Traffic Analytics is the primary analytics view. It loads asynchronously — each section fetches data independently so charts appear progressively as they resolve. Individual section failures degrade gracefully with inline error panels rather than breaking the whole page.
Traffic Analytics availability depends on your account plan. Contact your Wiacom account manager if this section is not visible or shows a limited view.
Date range
Select the reporting period using the preset shortcuts at the top of the page:
Today · Last 7 days · Last 30 days · Last 90 days · Custom
For a custom range, use the calendar picker to select start and end dates. All sections update simultaneously on filter change.
Sections
Connections over time
Daily unique device count across the selected period, with new vs returning visitor split. Includes a peak-hour bar chart showing which hour of day receives the most connections.
Peak stats
- Busiest day — the calendar date with the highest unique device count in the period
- Peak concurrent users — the highest number of simultaneously active sessions recorded
Registration breakdown
Six source cards showing how your audience registered:
| Card | Source |
|---|
| Phone / OTP | Registered via phone number and SMS verification |
| Email | Registered via email address |
| Social | Registered via a social or identity provider |
| Quick access | Single-click access without credentials |
| Voucher | Authenticated via access code |
| Other | Additional registration sources |
Portal funnel
Drop-off analysis between each screen of the captive portal flow:
Welcome → Login → Data Collection → Thank You
Shows the count of unique devices at each stage and the drop-off percentage between stages. Use this to identify where guests are abandoning the registration flow.
AP / Zone distribution
- Per-AP connection counts for all APs in the selected location(s)
- Per-zone treemap view (where zones are configured)
- Map view with AP locations (where coordinates are configured on the AP records)
Dwell time
Per-zone minimum, average, and maximum session duration.
Traffic accounting
Download and upload data volume aggregated by day or by AP.
Email analytics
Funnel for email-registration and Guest Connect flows:
Sent → Opened → Confirmed → Bounced
Shows counts and conversion rates at each stage.
Browser, operating system, and device brand distribution across all sessions in the period.
Multi-location mode
When more than one location is selected, each section shows per-location donut chart breakdowns alongside the aggregate view. Location grouping is applied automatically.
PDF export
Click the Export button at the top right to generate a downloadable PDF report. Three variants are available:
| Variant | Audience | Contents |
|---|
| Marketing | Marketing team | Portal funnel, registration breakdown, email analytics, demographics |
| IT | Network / IT ops | AP distribution, traffic accounting, session stats |
| Full | Management | All sections combined |
PDF exports always reflect live data at the moment of generation.